SUBJECT: Landing Page Blueprints Lesson 3 of : What You Need Before Getting Started

Hi {!firstname_fix},

Before you get started building your landing
page, you will need a number of things to a) make
your offer actually have a point; and b)
facilitate the creation of your landing page.

One thing you absolutely must have before you get
started is an auto responder. Without any auto
responder, you are tossing potential bags of
money in the garbage. Rather than creating a
relationship with customers and potential
customers – and giving yourself the opportunity
to attempt future up-sales -- you're allowing
them to leave and never return.

In addition to an auto responder, you will need
to have an actual offer that people want to buy.
You may want to develop a product, such as an
E-Book or a piece of software.

If you don't have the skills to do either, you
can always hire a professional to do it for you
through Elance.com or Guru.com. You will then
either want to sell this product and attempt to
get subscribers from your thank you page – or you
will want to get subscribers by offering the
product for free (which is what many Internet
marketers now do).

Another thing you absolutely must have before you
get started is a check out service. You may want
to consider Paypal, Click Bank, or 2 Check Out.
All of these services will allow you to make
transactions quickly.

Another thing you must have before you get
started is a set of graphics, which usually
includes a graphic header, a check out button,
background wallpaper, and a half-decent picture
of yourself. You can probably provide the picture
of yourself, but you might want to hire a
professional to do the rest.

Another thing you will need before you can get
started on your landing page is some way in which
to create a realistic signature.
http://www.vletter.com is probably your best bet;
but, if you're on a budget, you may want to opt
for simply using a word processing program.

If you're interested in finding high converting
squeeze pages, check out this amazing offer!

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To your success, 
YOUR NAME GOES HERE