Subject: How Giving *First* Can Help Your Online Business

Hi {!firstname_fix},


Let me ask you something,

When it comes to your online business...are you 
willing to give something of value...away...
FOR FREE?

Well, neither would I. 

I mean, why would I give away something so easily 
that I spent time and effort to work on, and to give it 
away FREELY I might add. It just didn't make any 
sense to me.

I was stuck in that mindset until one day, I came across 
an interesting article on “Cialdini’s Law Of Reciprocation”. 
It is a principle came up by a professor named 
Robert Cialdini. 

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Basically, the Law Of Reciprocation is this : 
Whenever a person receives a gift, they feel obligated 
to RECIPROCATE. 

So, whenever you can give away something of that 
is deemed valuable by the recipient, you will get 
back far more than you gave.

Finally, I saw the bigger picture.

Now do you see the potential of it all when it comes
to marketing?

If you can offer something of valuable to your 
prospects, you are actually creating a massive 
buying opportunity.

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Many online businesses have already adopted 
this strategy. You can see it everywhere. Free reports, 
free e-books, free software download, free services 
offered...etc...etc.

It's never too late to get it on this strategy if you 
haven't done so already.

Just follow these 3 insanely simple steps

Step 1 : Come up with something of value to your 
visitors which is related to your business 
niche/services/product. 

Step 2 : Only after then you start your pitch/sale/offer
(This is when the law of reciprocation kicks in. 
Because you gave them something of value on, 
they are not obliged to show their support by actually 
buying what you are offering.)

Step 3: Rinse and repeat.

Plus, whenever you offer something for value that 
is FREE, people will have the conception that if 
you can offer something for free that is already so
valuable, then whatever you are actually selling 
must be tons better in value and quality. 

And of course, whatever you are offering should 
indeed meet or exceed their expectations.

Remember, YOU hold the power to get things rolling. 
So you should come up with something of value first.

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out this amazing offer here:

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Cheers,

[Your Name]

[http://www.yourwebsite.com]