SUBJECT: Having Your Ebook Ghostwritten Lesson 7 of 50: Hot Topics

Hi {!firstname_fix},

EBooks, because of their brevity and because they
are marketed primarily on the Internet can target
smaller audiences. You don’t have to write a
universal book like How to use a computer (which
may not be interesting enough to sell anyway in
this decade). EBooks can cover more specific
territory. Knowing this, you can 1) create your
eBook in a specific way for a specific niche
readership, and 2) create additional eBooks for
different facets of the same subject, and sell
each one separately! 

Say you've decided to write an eBook on fishing.
(FYI, this is one of those hobbies where
enthusiasts are willing to spend money!). You
could create "How to Catch Freshwater Trout,"
"How to Tie Your Own Flies," or "How to Plan a
Successful Deep Sea Fishing Trip." Almost
anything related to the hobby can become a
separate eBook depending on how much detail you
include. Clearly, "How to put on waders,"
probably wouldn't be a great choice (though some
would say it's impossible to underestimate
today's consumer), because you would have to
strain to fill up 60 to 100 pages on such a
simple topic. You get the idea. The topic would
need to be, in most cases, book worthy. Use good
judgment. Then, life itself requires
instructions, as we know from "Life's Little
Instruction Book." So, life also qualifies as a
good how-to book topic. There are numerous
subtopics, and you'll never run out of ideas.

Here are a few examples: 

• "How to ensure your child gets an A+ in math" •
"How to have a successful garage sale" 

• "How to organize your home office" 

And while we're on the subject of how-to books,
I'd like to make one quick point. The titles of
these eBooks do not need to be incredibly clever.
Be sure the words "How to" are the first part of
the title, and the rest should tell exactly what
the eBook is about. 

For example, which of these three titles would be
best? 

1. "How to have a successful garage sale." 

2. "One weekend away from a cleaner house" 

3. "How to sell your old shoes for a profit"


Although numbers 2 and 3 are clever, a little
punchy, and correspond with the eBook content, I
would still recommend using title number 1. "How
to have a successful garage sale" sums it up
pretty well and will catch the eye of an Internet
surfer who is interested in putting together a
garage sale and needs a how-to manual. 

If you're interested in outsourcing your ebook
creation, check out this offer below:

YOUR LINK HERE

To your success, 
YOUR NAME GOES HERE