SUBJECT: Having Your Ebook Ghostwritten Lesson 4 of 50: Digging A Little Deeper

Hi {!firstname_fix},

There are groups of people who are willing to buy
nonfiction eBooks: hobbyists. At any given time,
these people are looking for ways to spend their
money on their hobbies. Their passion is your
financial gain. 

What avid hobbyists want will always make great
eBook material. Note that I did not say what
hobbyists need. You may have certain opinions on
what exactly certain people should need or should
read. But those are not necessarily good topics
for immediate eBook profit. Those topics may be
areas for you to dabble in at your leisure.
However, if you want to make money at this, find
out what niche groups want, and hit those groups
with your eBook. 

Find hobbyists and niche groups by searching the
web for "popular hobbies," "enthusiasts," or
"what America is buying." Or, you can search
specifically for forums and discussion groups for
hobbyists. In the forums, people talk with each
other to share ideas with one another. Often,
they will exchange testimonials for equipment,
upcoming events, and books. 

One popular site where hobbyists go to talk to
one another online is Yahoo!. Check it out. Go to
www.yahoo.com. Click "groups." On the groups page
you'll see a list of categories such as Business
& finance, and Religion. For demonstration
purposes, click on "Games." On the games screen,
game subcategories are listed followed by
numbers. The numbers indicate how many discussion
forums are available for that subcategory. These
numbers reveal a lot. Notice how "role playing
games," and "video & computer games" have factors
of ten or in some cases factors of 100 more
forums than other subcategories.

"Wargaming" and "paintball" don’t even come
close, although those categories are much more
discussion-laden than "horseshoe pitching." For
fun, one day I continued selecting subcategories
until I arrived at a list of over a thousand (yes
a thousand) discussion groups on Yahoo having to
do with vampire role playing. Here's how I got
there: Games>>Role Playing Games>>Live Action>>
World of Darkness>>Vampire: The Masquerade. 

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