SUBJECT: List Management Secrets Lesson 16 of 31: Critical Terms Related to Mixed Content - Part 2

Hi {!firstname_fix},

Response Rate Over Time: Great response
rates over time are expected due to the trust you
build with these people in such a personal
manner. Unless you mess something up big time,
loose their trust, annoy them or suddenly stop
offering them the insight and knowledge they're
looking for, they'll keep reading what you have
to say, buying your products, and checking out
your recommendations. This is especially useful
for inflating the value of your list to your JV
circle. Watch what you mail very carefully
though. One slip up or bad move and it could all
be gone. 

General usefulness: Who's more responsive,
your friends and acquaintances or random people
you put questions to on the street? Again, this
is where the personal touch is handy. As far as
they're concerned, they're getting something very
important from you. Make sure to ask for
something in return in the way of surveys which
should be aimed in the general direction of
assisting the subscribers in some way, even if
you're publishing the results for their use, a
great research tool at your fingertips.

Maintenance Time: Three stars and very
variable. Sometimes it can take you ten minutes
to write a mailing, sometimes less, sometimes a
lot more, depending on what you've got to say,
which makes maintenance time hard to judge unless
seeing each circumstance in turn. Not as bad as a
fully-fledged e-zine, though not as quick as some
of the lists we have yet to talk about. This is a
good bet if you're short on time, or want to
dedicate your days to something more productive,
or just don't like writing e-zines and doing
research and using outside articles. 

Important note here: These are base figures and
your exact results may be higher or lower than
the stated. It's more to give you some insight
into aiming your business in the right direction
than to give you exact figures and numbers and
guaranteed base earning, response rate, income,
number of JV prospects etc.

If you're interested in making residual and autopilot
income with List Building, check out this amazing
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To your success, 
YOUR NAME GOES HERE