Subject: Learn the 8 Common Traits Of An Awesome Business Blogs

Hi {!firstname_fix},

Most blogs are unique in their own way. It's what 
makes us want to visit each one and time and time 
again we find ourselves returning just to check out 
any new and interesting content.

But even though how different these blogs maybe, 
these great blogs seem to possess some common 
traits. 

Coincidence? 
Or is there something that they know?

Either way, let us explore these common traits that 
great business blogs do seem to possess.

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1. A Call-To-Action PER Post

Having a call-to action (CTA) is a necessity for 
your business. But there is a fine line on “placing” 
a call to action in your blog posts and "plastering" 
it all over the page. 

Great business blogs seem to have master the art 
of call-to-action placement in a such way it catches 
my attention but not in an intrusive nor obtrusive 
way. 

By placing your business' call to action in each and 
every of your blog posts, you are indirectly 
transformation them into powerful lead generation 
pages. 

You may need to work on the design, testing and 
tweaking of your CTA's on these pages until you 
achieve the desired results.



2. Read More...

A blog post can either be lengthy or brief. But 
sometimes when you count in factors such as 
paragraphs, font size, images and the sort even a 
short post may need to induce some mouse scrolling 
to view it from start to finish.

That's why it's great to only display a "preview" 
or "excerpt" of your blog post when visitors visit 
your main page. That way, they have the freedom 
to choose the topics which they are most interested 
to found out more about. 



3. Social Media Sharing

Too much of anything can be bad. Even if it's a 
good thing. 

It's great to have social sharing buttons 
accompanying your blog posts, but when you 
have too many on display at once, the distraction 
can actually overwhelm and deter your readers 
from sharing your blog post no matter how 
awesome your post was. 

Cut down your social sharing buttons to the major 
ones or at least the ones that are actually sending 
traffic to your site and leave all the others out. 
Your blog posts will also have a cleaner look that 
way.



4. Sort And Search

Do you love your posts? Think they are great 
content? Then make it even easier for people to 
find them. 

This is one area where the importance of tagging 
really comes into play. Tagging can help your 
visitors sort for any related blog posts that are 
related to the tag or they are looking for. 

Also consider adding a little search function on your 
blog with also makes it easier (and not to mention 
faster) way to look for archived or past blog posts.


5. Visual

Nobody likes to be greeted with just a big block 
wall of text when they visit a blog. Human beings 
are visual. So time to spice up your pages with 
some pictures. (Notice how all of your favorite 
blogs or website have pretty pictures on em'? That's 
not a coincidence.)

How you employ the use of images is also equally 
important though. Use it to highlight a point or 
really bring something to attention from your post 
that you deem to be important for your readers. 
Use images with a sense of purpose.



6. Headline Formatting 

Your headline is the first and foremost thing people 
will see when it comes to your blog posts. To help 
convince them that the post is actually worth their 
time reading it, how you actually present your 
headline for your readers eyes is just as important 
as coming up with a catchy one. 

Make sure it stands out from the rest of the post 
body by using proper formatting. Such as adjusting 
its font size, style, and even color. Make it stand 
out in the page, but not to the extent it overwhelms 
it. 


7. Make It Fast

Many people are impatient. No surprise there right? 
Now for the bad news. 

Your online visitors are an EVEN MORE impatient 
bunch. 

Therefore if you have a slow loading page on your 
hands you better do something about it and quick. 

If they 
find that your blog loads too long, they will 
easily bail and head on to the next site and you may 
have very well lost a potential prospect. 

There are tons of ways to help measure and optimize 
your site loading times including free tools, tips 
and software which are freely available over the 
World Wide Web.


8. Clean-Looking Sidebars.

Like many other sites, people tend to stuff every 
“cool” widget they can find into their side bar. At 
the end their sidebars look like a heap of cluttered 
mess which spoils the entire image of the blog. 

What's the best practice? 

Time for side-bar spring cleaning. If you have a 
sidebar, take a look at each and everything you 
have in the sidebar, and ask yourself... 

Does it serve a real purpose or function? 
Is it even practical for your business? 
If it's a no, then it's time to remove it. 

Any web page can benefit from a little 
spring-cleaning from time to time.

Learn how to earn money through blogging by checking 
out this amazing offer here:

YOUR LINK HERE

Cheers,

[Your Name]

[http://www.yourwebsite.com]