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Following Through, Coming up with Content, and Audience Building | State of Zero FB Live Show ep01

State of Zero ep01

Following Through, Coming up with Content, and Audience Building

http://epicconversions.com – Be sure to grab your free copy of “50 Ways to Flood Your Website with Targeted Traffic” AND your free copy of “The 7 Step Youtube Execution Plan.” Right here on my BLOG!

Topic 1: How many of the products that you buy do you make it through?

  • Problems with follow through and taking action
  • What’s in the box?
  • Inspiration, momentum, consistency and adjusting

 

 

https://warriorplus.com/o2/a/cd2ff/0/blogpost – Be sure to grab your copy of Delilah Taylor and Ben Martin’s fantastic Facebook Live Profits here!  It was the inspiration for my live facebook show.

 

Topic 2: How do you come up with content for your blog, products, youtube channels and facebook posts?

  • Keep your finger on the pulse of your market
  • Google related search terms
  • http://answerthepublic.com
  • Look for relevant questions
  • http://www.quora.com
  • Youtube autofill
  • Related forums and facebook groups
  • It’s not a one time thing with the forums and facebook groups, pick about 5 places that are active and dedicate 5 or 10 minutes to each one a day. That’s 25 minutes
    • Pulling content topics
    • Building status and authority in that space
    • Pulling audience to your properties

 

http://epicconversions.com – Be sure to grab your free copy of “50 Ways to Flood Your Website with Targeted Traffic” AND your free copy of “The 7 Step Youtube Execution Plan.” Right here on my BLOG!

 

Topic 3: DO you guys think that building an audience is hard?

  • Try to really narrow down when you start thinking about audience building
  • Dominate one platform at a time
  • Consistency is key (aim for once a day with content)
  • With the content that you put out don’t forget entertainment value
    • Interactivity in the form of questions or surveys can be entertainment as well as shout outs to people
    • Backgrounds and pictures can present entertainment value
    • Stories

 

https://warriorplus.com/o2/a/cd2ff/0/blogpost – Be sure to grab your copy of Delilah Taylor and Ben Martin’s fantastic Facebook Live Profits here!  It was the inspiration for my live facebook show.

 

Conclusion:  How would you guys like to see a show like this regularly?  Was this one too long?  What kinds of things would you like to talk about?

 

END

 

Apparently Size Matters…

When it comes to your audience that is!

 

What did you think I was talking about?  Come on man!

 

Check this out.  (I just bought it)

 

When I think about facebook live videos a couple people come to mind.  Ben Martin and Delilah Taylor are couple of prolific facebook live video streamers who have used it to generate massive success.  What do I mean by success?  I mean money. They both make a lot of money with their live videos.

 

But it doesn’t start or end there.  The fact of the matter is that they used this platform to build massive legions of loyal audience and tap into that audience whenever they have something to say or something to promote.

 

Have you ever wondered what the fastest way you could get a bunch of people to care about what you have to say (or sell) is?

 

Well, Delilah and Ben lay all their secrets out for you in their new Facebook Live Profits course.  I actually bought a copy of it last night and went through it myself because I want to start tapping into the facebook live video thing a lot more.

 

Their course was super helpful and taught me a lot of cool tricks and advanced strategies for FB live.

 

The bottom line is this guys: the bigger your audience is…the more money you make online.

 

Ben and Delilah are going to show you how to do it with Facebook live video and do it fast.  Seriously…who couldn’t use an extra 140 bucks a day…

 

Great product by two veterans!

 

I bought it.

 

That’s all I got for today!  I’ll see you in the next one!

 

Kam (aka ZeroFatz)

Using Clever Bounce to Maximizing Traffic | Plugins that Change the Game

I’ve always been a fan of traffic maximization. That is…taking a small amount of targeted traffic and making sure that you are using it correctly. Because honestly a lot of us don’t.

 

[A demo of Dave Dekel using insane traffic maximization tactics]

 

When I was running my last membership site I turned a thousand visitors a month into thousands.  But still yet what if I could have done more?

 

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Does the Muller-Lyer Illusion Have You?

The world is a funny place.  Filled with more darkness than light, more chaos than order, and more sadness than fulfillment.

 

We march on.

 

We train ourselves to be confident.  To align our thought processes with something that resembles success, and by doing so we thereby set destinies in motion that we tell ourselves we desire.

 

And when we get knocked down a few notches…

 

When things don’t go our way, no matter the sacrifices or the effort…

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Do push notifications work?

If you’re reading this you might be wondering what the heck a push notification is

It’s a great question.  Let’s take this to a dictionary level for a minute.

Push Notifications are instant, clickable messages which appear directly on your desktop/mobile device. Websites can send push notifications directly to people who’ve “opted-in” to notifications from their web browsers. The so-called “subscriber” does not need to be on your site to receive the notification. Push notifications work on both desktop and mobile.

The Dictionary 

 

Now, I don’t want you to get the wrong idea.  I have been a big fan of email for a long time and that is probably not going to change.  And I am resistant to change as much as the next grumpy old bastard.  However, to pretend like the world isn’t changing and you can just keep on doing what you have been doing and everything will be cool…is foolish.

 

We all have to keep up with what’s going on.  When a new technology comes along that is going to help us we shouldn’t be ignoring that.  So that’s why I started looking at push notifications.  I started to see a lot of blogs that I personally love using them.  And then I was asked if I would be interested in taking a look at something called ZenNotify and possibly promoting it.  So with a heavy sigh and a realization that I need to change with the times, I said let me take a look at it.  Here are the basics of what I saw:

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Donald Trump, The Middle Finger Project, and a Sea of X’s

Thoughts on Donald Trump, Creating Separation and the Sea of X’s

Donald Trump is outspoken, arrogant, audacious, and at time he’s kind of a fool.  However he is unlike any of the other candidates running for office in recent history.  He has created a separation that distinctly gives him an advantage.

 

Many times during an election year you will hear a group of people say they don’t know who to vote for, they are all the same.  Nothing is going to change anyway.  They are not passionate about any candidate truly.

 

Donald Trump is NOT the same.  Nobody sees him as the same as Hillary Clinton or any other candidates.  Love him or hate him, people HAVE an opinion about him.  He has created separation.

donald-trump

 

How about something more relatable to what we do though.

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5 Secrets for Helping a Regular Guy Sell More Online!

At this point in time it’s safe to say I love what I do.

It’s about 2 a.m in the morning as I write this introduction and another night gone.  Another night that I didn’t make my 10 p.m. bedtime.  It’s cool though.  I like what I do and I’m building something here.  A collection of valuable information.   A resource.  A legacy.

Maybe one day my kids will read these blog posts and say…”damn, my old man was a cool bastard after all!”

Maybe.

But until then, I’ll let you guys use these writings for your own plans.  Make them grand!

Here are 5 things that will help you to find more success online…

 

5 secrets to help regular guys sell more online (2)

1. Stay Away from Negative entrepreneurs, groups, scenes etc! -

There is a type of person in the IM Game that I call an Old Timer. They think they know everything, they don’t want to learn new things, and they are average (or below average) marketers. They generally take great fun out of bringing new marketers down to their weak level.  There’s one in every scene.  Hell, I have even been one before! LOL (put away the hater-aid for real)

They never give good advice and if they try, they lack the skills to even know what they are talking about. They are good at making excuses as to why things are bad instead of learning or                    trying new things to get better.

They get jealous when a new guy knocks a “home run” and claim that other marketers are outselling them because “they got lucky!”

These guys are poison to a new guy in the IM game. Stay away from them! Avoid them like the plague!!!

5 secrets to help regular guys sell more online (3)

2. Learn to open like you’re the shit

I don’t care whether it’s an email, a facebook post, a youtube video, a blog post…whatever. That thing you say at the beginning needs to pull them in.

I’ve tried this a lot of ways.  I‘ve succeeded and failed.  I’ve been the person who starts my messages very unassuming, “just the dude trying to help” guy.  You know what that got me?  Ignored.

 

This is a busy place.  A quick place.  It’s a place where warriors pull swords from stones and slay dragons…and it’s also a place where nobody notices you if you can’t create separation.

 

One of the first ways to create separation for yourself is master the art of the opening line.

 

“Hi [name]” doesn’t cut it.

 

1995 called…they want their opening line back.  Listen, check this out.  You need to reach out and grab these bastards!  You have something bad ass to say and you need to wake them up before they hear it.

 

If you don’t have something cool to say then you’re not trying hard enough.  Better go back and read Offer Kings.

 

Sometimes that’s as simple as having a REAL opinion.  The world has become a politically correct and neutered place.  But that’s not reality…it’s not what people are really thinking.

 

Here are a few openers that are cool to me:

 

I just woke up and thought of you…creepy?  Maybe.  But you need to hear this…it might just save your life someday.

 

Yeah, maybe you’ll make it to a million bucks and be like the only person who never had to actually buy anything online….but most of us have to get some guidance.

 

I’ve never been a fan of mailing people every day.  Maybe I make more money if I do, but maybe I’m just a spamming bastard too.

 

I’m about to drop some knowledge on ya so put some R-E-S-P-E-C-T on my name!

 

I, personally, think if you put “bastard” on the end of anything it instantly becomes a little cooler.

 

 

5 secrets to help regular guys sell more online (4)

3. Live in the trenches

If you want to sell stuff to people you have to be a part of their scenes. Join a few facebook groups, maybe a forum, follow the same 10 or 15 youtube channels and build presence in their comment sections.  You have to show up every day in this game.

 

I don’t know any shortcuts for this one.  You can’t fake being in the trenches.  The IM space is too savvy.  They know all the tricks.  The people who are showing up everyday are always gaining advantage over people who aren’t.

 

My newest book, Offer Kings: 10 Ways to Re-Frame ANY Affiliate Offer and Maximize Profits was born from surveying my list and listening to what my scene is saying on facebook and youtube.

 

 

5 secrets to help regular guys sell more online (5)

4. Plan a few moves ahead

I keep telling people this is a game of chess. You need to plan a few moves ahead.  Not too many because then you’re just lying to yourself and posturing.  I don’t plan more than 12 months ahead because it’s a waste of my time.

 

I’m focused on attainable goals for these 12 months.  Next year I might be on to something else.  However…these 12 months…that’s a very real amount of time and you need to fill it with realistic and attainable goals.  I’ll focus on a million bucks when I am pulling in 800k.  You know what I mean?

 

If you’re launching a product, it’s not just about the product.  It’s also about the next 2 products and how this one is going to flow into that one and how it sets up to extend the life of your customers.

 

It might sound complicated man but it’s not.  It’s just a mindset shift and a different way of thinking, kind of like planning your day before you go to bed and considering that the start of your day.

 

 

5 secrets to help regular guys sell more online (6)

5. For God’s Sake, Learn how to follow up!

I just told you guys earlier that 80% of all sales are made on 5th through 12th Literally, it goes like this on average:

1st contact – 2% of sales are made

2nd contact – 3% of sales are made

3rd contact – 5% of sales are made

4th Contact – 10% of sales are made

5th though 12th Contact – 80% of sales are made

 

And you know me well enough by now to know that’s why I wrote a 78 page ebook that is going to teach you TEN DIFFERENT WAYS TO FOLLOW UP.  That takes you WELL INTO the 80% range.

 

You know I take care of ya!

 

Go get em!

 

Kam (aka ZeroFatz)

I saw a cool infographic the other day…

It was about following up with people when you are trying to sell things.

 

[My new book, Offer Kings is dealing with this exact thing]

Basically, Cassius Blue Consulting did a study in 2015 about how important it is to follow up and the success rate people have when doing so. SO check these results out:

• 2% of sales were made on the 1st Contact
• 3% of sales were made on the 2nd Contact
• 5% of sales were made on the 3rd Contact
• 10% of sales were made on the 4th Contact
• 80% of sales were made on 5th contact through 12 contact

 

WHAT???!!!

what
Isn’t that interesting?

The majority of sales occurred on the 5th through the 12th contact.

 

That’s weird because a lot of people figured it would be on the first contact.
What you have to remember is nobody cares about what your saying as much as you do.  People are busy and distracted.

 

The bottom line on this whole thing is if you can’t get to 5 contact attempts on an offer then you are losing A LOT of money. But how the hell do you do that without being REALLY ANNOYING?
Well, the sales page of my new book, Offer Kings will teach you 2 waysand then if you like them…you can get a whole bunch more of that inside the book.

 

Click the image below and check it out!

Medium

That’s all I got for now!
Tomorrow I am going to tell you about how to sell people stuff when you don’t have an email list so stay tuned for that!

Kam (aka ZeroFatz)

How to get more conversions on affiliate offers | The Packard Effect

What the hell is The Packard Effect?

 

 

It’s a term that I made up to describe a certain phenomenon I was experiencing in my email marketing endeavors.

 

To put it really basically, what I found was that the more choices I gave my email subscribers, the lower my conversions on any one choice became.  Maybe that sounds basic to you or maybe it sounds confusing…but to me it blew my mind.

You see, marketers are always trying to get clever.  Always trying to make things more efficient and squeeze the most out of everything.

 

So the idea of saying to someone in an email, “Hey check this product out!” and then later in the email saying, “Hey sign up for my facebook group while you’re at it!” seems really fantastic.

 

Or wait…

 

I’m a marketer…let me get REALLY SNEAKY here.  How about if I give them instructions like:

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He put 14k people on his email list in 11 months! | Interview with Solo Ad John

Have you ever felt like solo ads were just another rip off?

 

You might have tried solo ads before and been ripped off.  Pretty easy to do, especially if your new at it.  The fact of the matter is you need to be looking in the right places and you need to be talking to the right people.  YOu need to have the right message and you need to have the right squeeze page.  Woah…that’s a whole lot of needs right?

 

Getting kind of needy around here…lol

 

I want to introduce you to a very special guest now though.  He has spent the last 11 months doing nothing but building his list with solo ads and email marketing to said list.  He’s gotten really good at it.

 

I’d like to introduce you guys to Solo Ad John!

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