Ever since college and researching the nature and goals of what google founders were trying to achieve, I’ve always known that the best way to optimize your online stuff is by optimizing it for humans, not search engines.
That surprises some people when they look at my youtube channel because they see like 12,000 subscribers and somebody behind it that doesn’t care whole lot about SEO.
The next question out of their mouths is inevitably, “Well if you don’t care about SEO then how the heck are you getting views?”
And the truth is I do something that I call human psyche optimization, or HPO for short. Now if that sounds stupid to you, that’s okay, I completely made up that term. However, that’s what I do. I optimize my stuff in a way that humans will respond to it.
SO your next question might be, “Okay Kam, that’s great man HPO, whatever…how do I do that?”
Well there are a lot of little things I do to achieve that but let me give you 5 really important ones right here.
You remember “Hurrican” Dexter, right? I am talking about the guy who’s computer broke down on him just hours before his first product launch and he raced through a tsunami across town to get a back up.
Why? Because Dex never quits. Never. No matter the odds.
And this time he brought out the big guns. He was looking to find the most sought after, most closely guarded secrets of internet marketers and their traffic tactics.
But first let me tell you why you should care about harnessing this platform: